Key Metrics
Sign-Up CTA Clicks
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All sign-up interactions
Signup Page Visits
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Reached signup form
New Accounts (AWS)
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Validated account creations
Conversion Rate
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Signups / Clicks
Conversion Funnel
Conversion Rate Over Time
Daily conversion rate (New Accounts / Clicks)
Channel Performance
| Channel | Clicks | % of Total |
|---|
Signup Method Breakdown
Google vs Email account creation methods (from AWS daily data)
Daily Trends
Click Through Rate by Card Type
Homeroom card impressions, clicks, and click-through rates
| Card Type | Impressions | Total Clicks | CTR |
|---|
Account Totals
Latest account totals from AWS account stats
Total Accounts (Latest)
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Most recent AWS account total
Quarterly New Accounts
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New accounts this quarter