Edutopia Community Analytics

Account growth, engagement, and community health

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Progress toward KPIs

Homeroom Pageviews
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New Accounts (Total)
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New Accounts (Google)
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Homeroom Card CTR
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Community Engagement

Sitewide Visitors
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Engaged & Contributing
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New : Contributing
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New users per contribution
Views per Active User
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Engagement Funnel (This Quarter)

New vs Returning Users

Contribution Mix (This Quarter)

Article Comments Trend

Content Depth (Views per Active User)

Homeroom

Landing Page CTR
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Logged-out users → sign up clicks
Engagement Rate
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From GA4
Bounce Rate
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From GA4
Overall Conversion Rate
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Card clicks ÷ impressions
Daily Returning User Rate
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Logged-in users only

Conversion Rate by Card Type

Card Type Impressions Clicks Conversion Rate

Homeroom Pageviews Trend

Signup Validation: GA4 vs AWS

Daily comparison of GA4 Account Signup events and AWS validated new accounts (all methods)